Visit Kent has created a new campaign and B2B website to provide tourism businesses, investors and the media with its most up-to-date information and research into the county’s visitor economy.
The mobile and tablet-friendly website, www.visitkentbusiness.co.uk, is packed full of vital tourism business planning tools for Kent’s 3,000 plus tourism businesses and divided into four key sections – Learn More About Visit Kent, Press & Media Enquiries, Tourism Business Support, and Hotel Development and Investor Enquiries.
The new website matches the branding and style of the award-winning consumer website, www.visitkent.co.uk.
Sandra Matthews-Marsh, chief executive at Visit Kent, said: “Our county’s tourism industry’s success depends on businesses and potential investors having access to the latest research, advice, and details of our many support and training programmes – all just a click away.
“Travel and businesses journalists too need round-the-clock access to our latest media information and photographic support.
“The new website offers that service in a straight-forward and simple-to-search format making it quick and efficient for users at all times.”
Mrs Matthews-Marsh said development of the website and the campaign to provide advice and help to the sectors businesses was part of the tourism champions’ mission to grow tourism across the county.
Kent’s tourism businesses currently welcome more than 57 million visitors each year, support 64,600 jobs and contribute £3.4 billion to the county economy.