Beau Property Home Staging has appointed expert interior designer Ellen Leedham to join its growing team.
Ellen joins the business at Director level with over 15 years’ experience as an interior designer working with some of the UK’s premier developers on show homes and interiors across the different residential sectors. Previous clients include Berkeley Homes, Countryside, Hill Group, Network Homes, London Square and Mount Anvil.
Ellen joins Beau from Suna Interior Design where she was the Lead Interior Designer and Lead Designer for Show Homes, having previously worked for Conran & Partners and Richmond International.
Beau Property is a family-owned SME Housebuilder that set up its own Home Staging business four years ago to support developers of all sizes with their interior and show home needs. The team has seen Home Staging grow successfully over the last two years with clients across the Southeast seeing their sales prices rise, and time on market reduced, as a result of the team’s work.
Ellen joins existing Directors Claire Spiller and Joss Miller at Beau Home Staging, reporting into Chris and Georgina Hammond, owners and founders of Beau Property Group.
Ellen said: “I am delighted to be joining a family business like Beau Property who pays so much attention to the detail and style of everything they work on. As a developer itself, the company uniquely understands the pressures of housebuilders while having its own product to perfect too. I’m excited to bring my experience and skillset to the company and to help take the Home Staging business to the next level.”
Georgina Hammond, Group Director of Beau Property said: “Ellen is a great appointment, having worked with some of the most influential and style-conscious developers around. We are very happy to have her on our team, working alongside Claire and Joss to leverage the business we’ve built so far in home staging and support further growth. With an uncertain housing market, developers and vendors need to stand out and we firmly believe that home staging is both an art and a science and can enhance much needed housebuilder sustainability initiatives when delivered properly, hence our investment in this part of the business alongside our Development and Design and Build arms.”
Home Staging is a growing practice for estate agents and developers looking to speed up sales and compete for purchasers at the best prices. According to the Home Staging Association, 100% of agents asked said that home staging made it easier to sell a home, and that it sped the process up by up to 2x faster, 50% of agents said they recommended staging for over 55% of their listed properties, 25% said it increased the value of the sale price by between 11-15% and that half of all unsold properties that remained on the market could have benefited from staging.